Saturday, March 14, 2009

Crest Jewelers Celebrates 42 Years





The Macias Family and Crest Jewelers have been an institution in West Sacramento for over 42 years. The original store was opened by Luis Macias and was located on Merkley Avenue. Adelina and Luis met and were married in Tucumcari, New Mexico. They moved to Sacramento and Lou apprenticed at Werner Jewelers for ten years before opening his own store in 1967. Ten years later they relocated the store to the present location (next to Safeway) where Lou, Adelina, Rose, Steve and Chris Macias have made a great team running this family business.

When you visit the store they make you feel so welcome. Adelina and Luis have turned over the day to day operation of the store to their sons, Steve and Chris, but you can still find the folks at the store most days. Adelina greets the customers by name as they come in the door and Luis can usually be found reading or snoozing in his office. When you stop by, be sure to ask Adelina about the photos on the wall, the antique Singer sewing machine, and her collection of New Mexican Indian artifacts that she has on display.

Crest Jewelers
(916) 371-6440
1296 W Capitol Ave
West Sacramento, CA 95691

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